The mission:
How do you demonstrate large industrial products to customers without significant transportation costs? This question represented the beginning of our journey with Linde. For their new industrial freezers, the company wanted an innovative product visualization that not only visually and technically represented the products in detail, but could also be used unconditionally.
The realization:
Based on this, we developed an AR Visualizer app that is able to present the product anytime, anywhere using the smartphone. While the X-Ray function allows a look into the technical inner workings of the devices, animations and other multimedia content inform about all the interesting key data of the products. In addition, the app can perceive the spatial environment and thus independently determine whether the premises are suitable for the device.
The result:
The FreezAR app is a multifunctional digital tool that can realistically demonstrate and explain all the details of large industrial freezers directly to customers in AR. The app summarizes everything that sets industrial freezers apart from the competition, works with easy-to-understand visualizations, and gets large industrial products from A to B without major transportation costs, hassle, or effort.
